February 1, 2009

Obama Inauguration: A Big Day for iTV Too

While Obama’s inauguration day was a day of many milestones in U.S. history, it was also a big day for web-internet-interactive-mobile television. Today's online video technology either didn't exist during the last inauguration or was in its infancy. Online video, the social Web, and mobile applications took center stage, as millions worldwide accessed and shared the inauguration experience and information online.

For online video specifically, a record number of Americans viewed the event at work, school, or at home. According to Akamai, a record 7.7 million viewers did so simultaneously, making it the most-watched live event in online video's history.

Outside of some expected capacity issues that excluded some users from accessing the stream optimally, the inauguration online was by most reports a success. Some long-time online video enthusiasts might remember an event almost exactly 10 years ago that did not go as well.

By the headline and sub-header, we surely have come a long way. For me, the web stream was moving even faster online than on cable TV!

I also downloaded the Ustream app for my iPhone the day before and thus was able to watch the inauguration while on the road. (No, I was NOT driving!) According to Ustream, over 100,000 users downloaded this application before the inauguration, making it the 6th most popular application in the iTunes store.




This certainly has the hallmarks of a major breakthrough in mobile and online video. I do expect live sporting events and the like to follow shortly, as sports fans, for a reasonable fee, sign up by the millions to watch their games whenever an wherever they want.


PS. I’m told, that if you had a Facebook account, you could log in via Facebook Connect while watching the CNN.com live stream.

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