February 18, 2008

The last thing the web needs is another video host site, me thinks.

A better platform and interfaces, however, are another story, according to Michael Hoydich, co-founder of tech startup Unknown Vector.

So, with his partner, Mark Grey, Hoydich has launched a new platform for social networkers now and everybody else later, to view, store, and share streaming video. Dubbed uvLayer, the full-screen media download allows users and their friends to interact with each other's videos across multiple social networks.





"The way people interact with and share videos today is limited and awkward," says Hoydich, who once served as a vice president of sales for Viewpoint Corporation. With Gray, Hoydich later went on to found another tech services firm named IndustryNext, and an interactive marketing agency by the name of Incognito Digital.

UvLayer sources video content from multiple sources so viewers can centralize their videos and play lists without visiting multiple sites. Also, uvLayer users can manipulate collected videos into thumbnail-sized "stacks" atop their personalized media canvas for better viewing and sharing.

Also with uvLayer, you are no longer required an open Web browser to view videos, as the option exists to view a single video or an entire playlist in a small window anchored on top of a viewer's desktop. You can also publish media collections directly to Facebook, with no coding and no typing now; other social media sites, blogs, and regular sites later, probably in 3-6 months.

UvLayer was developed using Adobe AIR (Adobe Integrated Runtime), a new technology that allows developers to create rich internet applications developed in Flash, HTML, and AJAX.

To get in on the action, download Adobe AIR and UvLayer for the Mac or Windows.

Cybercast credit: YouTube

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