What’s more, you can use the metadata, generated for each piece of your content, to create contextual targeting for any ad serving environment, including text, display, and pre/post-roll video.
ezSEO works automatically, “behind the scenes” of your web site, making your multimedia content easily discoverable to the search engines. In this way, your online video and audio become part of the multibillion dollar search economy. It accomplishes this feat through:
1. Comprehensive metadata production
They automatically extract the keywords, topics, and other information from your web content. This ensures that whenever a consumer searches a term or phrase that relates to any multimedia files on your site, the search results point directly to the relevant audio and video content, as well as text.
2. Deep content analysis
ezSEO automatically and continuously “learns” what your multimedia content is about, enabling it to optimize the new pages published to your site to bring the best qualified traffic from the major search engines.
3. Natural language processing
Once the text output has been generated, it is processed by EveryZing’s proprietary natural language processing technology to identify key terms, concepts, people, places and other valuable entities to create automatic “tags” for your content.
4. Automated publishing
Whenever you add new multimedia content to your web site, ezSEO automatically learns about it, analyzes it, and publishes new, highly “searchable” pages instantaneously so that consumers searching topics related to your content won’t miss a thing.
5. Building and hosting your content collections and associated web pages
EveryZing builds and hosts all of the content collections and associated web pages it generate to your design specifications. These pages can then be accessed via a subdomain on your website. Our turn-key solution means you can be up and running in a matter of weeks with no effort required from your tech teams.
ezSEO is provided as a web service, delivering completely built out templates to your specifications. It continuously processes your content to identify new topics for publishing, all of which you can control via your web management console.
Cool - but NOT cheap. I think you should check it out and wait (if you can afford to) till the competition catches up, for the price to become more affordable.
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