Make YOUR Celebrity Video Widget with Gydget

A fan widget, or "Gydget," by a company of the same name, is a stand-alone viral promotions tool perfect for bands, sports teams, or anyone to get the word out to their fans across ALL social networking sites about news and events.

You can create a customized widget and fill it with a video, events, news and more. Making your widget is, according to the site, fast and easy. Will try it as soon as I get the right project and give you the heads-up, I promise.

Celebrities already using the widgets include Henry Rollins, Paul Oakenfold and Unkle, as well as the whole artist catalog of Curb Records. Two larger labels, EMI and Universal Records, are also preparing to roll out the widgets, according to the company.

Gydget is a good example of a company that seems to have found a viable business plan in the course of an unsuccessful first try. Attendio never gained much traction, but the company tells us that its Gydget widgets are in active use. If they work "as advertised," they will be by me too!